Build a sales process that feels like you, and make it part of how your business grows.
GUIDED Sales is a done-with-you programme for established female founders who already have a proven offer and customers, but want more confidence, structure and consistency in the way they create opportunities, lead sales conversations, follow up and win the right work.
Choose one focused quarter to build and improve your process, or commit to a full year of quarterly review, application and growth.
Next founding cohort: Q1 2027. Mondays, 10:00–11:00am. Limited to six founders.
SALES SHOULD NOT FEEL IMPROVISED
You already have a proven offer and customers. But opportunities sit in your head, follow-up slips when delivery gets busy, and sales becomes urgent when work goes quiet.
GUIDED gives you a simple process, expert guidance and protected time to apply it to the conversations already happening in your business.
THE RESULT
• A clear, repeatable sales process
• Stronger buyer and opportunity decisions
• More confident conversations, follow-up and next steps
• A visible sales rhythm alongside client delivery
• A focused 90-day plan
THE GUIDED SALES METHOD
G: Ground the commercial goal
U: Understand the buyer
I: Identify the right opportunities
D: Diagnose what matters
E: Enable a confident decision
D: Direct the next step
Each stage gets two weeks: one to learn and build it, one to apply it to real opportunities, receive coaching and improve it.
DONE WITH YOU
• A pre-quarter commercial baseline
• Twelve Monday 45-minute working sessions
• One private 45-minute Sales Review
• Personal feedback on one recorded sales conversation
• One workbook, practical templates and opportunity tracker
• Two bounded WhatsApp support windows each week
• Session replays for the programme plus 90 days
• An end-of-quarter review and plan
WHY ONLY SIX FOUNDERS?
This is a working programme, not a webinar. Six places allow room for live application, personal attention and accountability while giving you the benefit of a small peer group.
CHOOSE YOUR ROUTE
GUIDED SALES QUARTER
One focused 12-week cycle to build or improve the way you sell.
£997 paid in full or three monthly payments of £349.
GUIDED SALES YEAR
Four connected quarters across 2027, including priority access, an annual direction session and a review and plan each quarter.
£3,600 paid in full or twelve monthly payments of £325.
Choose the Quarter for one defined three-month transformation.
Choose the Year if you want sales protected as a business discipline across four quarters.
MORE THAN A MONTHLY MEMBERSHIP
Founder Sales Rhythm gives you a monthly reset, one weekly prompt and light accountability.
GUIDED diagnoses and builds your complete process, applies it to live opportunities and adds personal coaching, conversation review and quarterly planning.
This is for established service-based founders with a proven offer, real sales conversations and live opportunities. It is not for someone still deciding what to sell or looking for supplied leads or a guaranteed revenue result.
WHY WORK WITH LUCINDA?
I bring 19 years across sales, sales leadership, team structures, enablement and commercial coaching. I make proven sales discipline usable for a founder-led business, without forced scripts or pressure that damages trust.
Help well. Sell well.
No specific income result is promised-this is personlised to your effort and your business; the program improves the process and behaviours that support commercial results.