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Work with Lucinda

I help founder-led businesses fix their sales, build structure, and create predictable revenue.

Whether you need clarity, a full rebuild, or ongoing leadership, there’s a clear next step.

Commercial Strategy
A practical roadmap for sustainable business growth

Growing businesses often hit a point where effort increases but results feel unpredictable. Sales, marketing and operations operate separately, and decisions become reactive.

The Commercial Strategy Plan brings the whole business into focus.

Through a structured working session, we step back, analyse how your business functions, and build a practical roadmap for the next 12 months with clear priorities for the first 90 days.

This is designed for founders who want direction, structure and confidence in how they grow.

A tailored Commercial Strategy Plan aligning your sales, marketing and operations into one clear direction.

What’s Included

  • Exploratory meeting to understand your business
     

  • A tailored strategy working session
     

  • Written Commercial Strategy Plan
     

  • 90-day actionable roadmap
     

  • 12-month strategic view

Ongoing Support

After your strategy plan or sales engine build, you may choose ongoing advisory or leadership support to help implement and maintain momentum.

Options include monthly accountability, implementation leadership, and fractional direction.

(Pricing available on request.)

The Sales Engine Build

Fast pace creation or rebuild of your sales function

Why you need a Sales Engine

​Are you a business wanting to grow, fast?

Or do your sales feel inconsistent, unclear, or too dependent on you, this is where we fix it:

  • Predictable revenue

  • Clear pipeline visibility

  • Consistent conversion

  • Remove founder-led sales bottleneck

  • Growth that feels easy

What you walk away with

  • A sales engine that creates consistency

  • Clear visibility across your pipeline

  • Higher conversion from existing opportunities

  • A process that works without constant intervention

  • Confidence in your revenue moving forward

What we do

We build how sales works inside your business:

  • Define your sales process and stages

  • Build a structured, trackable pipeline

  • Improve how leads convert into clients

  • Create a repeatable system your business can rely on

  • Reduce dependency on the founder

Investment

Pricing on scope. Starting from £6,000 depending complexity.

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